AMIE – Ambassadors in Malta for Increasing Women Entrepreneurs

The Foundation for Women Entrepreneurs, together with Reach Beyond Foundation, Malta Business Bureau, National Council for Women and Malta Association of Women in Business are coordinating a project entitled Ambassadors in Malta for Increasing women Entrepreneurs (AMIE) funded under the Competitiveness Innovation Programme (CIP) funded action no. ENT/CIP /09/E/N08S003. The duration of the project is 24 months, from 1st December, 2010 to 30th November 2012.

The AMIE project was launched in Brussels on the 8th December, 2010. Maryrose Francica as the coordinator of the local project AMIE, led a delegation of ten Maltese Female Entrepreneurs to Brussels where an Induction event was held at the Grand Auditorium of the Musée des Beaux Arts. The session commenced with a welcome speech by Ms. Sabine LARUELLE, Belgian Minister for SMEs, Self-employed, Agriculture and Scientific Policy. Other speeches were made by Mr. Antonio PRETO, Head of the Cabinet of Antonio Tajani, Vice-President of the European Commission, and Commissioner for Enterprise and Industry and Dr. Joanna Drake, Director for Promotion of SMEs’ competitiveness within DG Enterprise and Industry.

AMIE was officially launched in Malta on Monday, 4th April, 2011 during a half day event, that ended with a networking lunch. The ten Maltese Entrepreneur Ambassadors were introduced to the stakeholders and the local media.

The main objective of AMIE shall be to promote Female Entrepreneurship in Malta through the establishment of a Network of Women Ambassadors. This Network, which shall be part of the European Network of Women Entrepreneurs, shall campaign amongst unemployed women, women in active professional life, as well as students, to setup their own businesses and become entrepreneurs.

Furthermore, the objective of the Ambassadors is to act as role models so inspire other women to become entrepreneurs by ‘telling their story’.

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